MAR101 - Ch 8 - New Product Development & Product Life Cycle
19:27
YouTubeR. J. Birmingham
MAR101 - Ch 8 - New Product Development & Product Life Cycle
This lecture covers new product development process and the product life-cycle. This is a lecture that my college students listen too, but I publish for all students who are studying marketing. I am not a professional video production person or actor, just a really good instructor. So, no fancy graphic or dancing animated characters and yes, I ...
14.8K viewsJul 24, 2020
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