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How To Build a Content Strategy Framework | The Ultimate Guide
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SEO content strategy breakdown. I previous worked with a courier company client who wanted to drive more traffic to their website and increase profitability. I broke the strategy down into 3 key areas based on the business needs - content optimisation (the aim here was to audit existing content and create a plan on how to make the content drive impact) - local SEO (the aim here was to increase footfall and call inquiries to the business) and - technical SEO (to improve website speed, accessibili
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