During Wednesday's upfront presentation, Warner Bros. Discovery announced Max will be rebranded as HBO Max starting this ...

In a rare corporate do-over, Warner Bros. Discovery says it is changing the name of its Max streaming service back to HBO Max ...

Warner Bros. Discovery says it will change the name of its streaming service back to HBO Max later this summer.

CBS ran the Paramount+ series Tulsa King last summer, and Hulu experimented by airing the first season of Only Murders In The ...

Warner Bros. Discovery has decided its streaming service Max would once again benefit from being associated with the most prestigious brand name in TV history. The company announced Wednesday that the ...

Critics said at the time that dropping the HBO name was a critical branding error. Now, Warner Bros. Discovery seems to be conceding the point.

The news comes as the long-running reality dating franchise undergoes a series of changes behind the scenes and in front of the camera.

WarnerBros. Discovery (WBD) is rebranding its streaming service and changing its name back to the original title it used when ...