Taylor Sheridan and Brandon Sklenar are set to team on 'F.A.S.T.', an action thriller that Sheridan has penned for Warner ...

To paraphrase Willy Wonka, "You're going to love this... just love it." The new James Gunn-helmed "Superman" movie trailer ...

HBO's streaming service, which has been known simply as Max for the past two years, will return to its old name of HBO Max ...

The company will rebrand its streaming platform as HBO Max this summer, betting that the iconic brand's global reputation ...

Turns out, Warner Bros. Discovery thinks HBO has some pretty good brand equity, after all. This summer, streamer Max will ...

Streaming app Max is changing its name back to HBO Max after dropping the “HBO” two years ago, resulting in consumer whiplash ...

“I am completely bewildered by the HBO Max rebrand,” says Debbie Millman, a designer, brand consultant, and host of the ...

"It’s not TV, it’s HBO Max ... again," at a presentation that goes hard on executive talking points and largely ignores the ...

Warner Bros. Discovery announced a new initiative called “WBD Storyverse” on Wednesday, allowing characters from the company’s biggest franchises to be licensed for ad campaigns. The news broke at WBD ...

HBO Max launched on May 27, 2020, consolidating content from HBO, Warner Bros., and additional WarnerMedia-owned properties. The HBO Go service was discontinued in the U.S. later that year, providing ...

Popular streaming platform Max is rebranding again, returning to the name HBO Max. Just two years after the platform's rebranding to Max, Warner Bros. Discovery announced during a media presentation ...

Warner Bros. Discovery is reintroducing the HBO Max name to its flagship streaming service, dropping the simplified ‘Max’ ...