Named brands like XPS and Inspiron will now fall under performance categories. Plus, Dell expanded its partnership with AMD.

So that means Dell’s top-of-the-line laptop will be referred to as the Dell Pro Max (Premium), which is a step above the Dell ...

Dell's rebranding is similar to Apple's naming style, which uses "Pro" and "Pro Max" for its top iPhone models. When asked ...

Dell COO Jeff Clarke said at a media briefing that the naming decision was based on research the company did with "tens of ...

Dell is completely rebranding its suite of laptops, offering three iterations: Dell, Dell Pro, and Dell Pro Max. I'll break ...

Alice Chebet, better known as Kienyeji pro Max, shared her sister's KCSE result slip while congratulating her. Kenyans ...

In a bid to reinvigorate PC sales, Dell should've put a lot of thought into how it rebrands its PCs. Instead, it ripped off ...

The brand has signed three-time ATP title winner Frances Tiafoe, currently ranked 17th in the world, as its newest ambassador ...

The Mac Studio and MacBook Pro may not occupy a lot of space, but they need a symphony of devices to replicate the ...

It doesn’t make sense to own a dedicated desktop computer anymore. Just get the base M4 MacBook and use it for all your ...

At CES 2025, Dell Technologies introduced new products emphasizing innovation, sustainability, and performance. The updated ...

Best Buy has a reputation for slashing rates on cool tech stuff all the time, and it looks like we're in luck, because the ...