When the EU’s Digital Markets Act (DMA) came into effect last year, Apple was forced to implement many changes ...

With the cost per install (CPI) for traditional user acquisition exceeding $30, more than half of the top 100 global mobile game publishers have embraced playable ads as a core strategy. This ...

Despite the earlier uncertainties, Apple has stated that Siri and the broader Apple Intelligence suite will debut with the ...

In gaming, engagement doesn’t end at the first install. More than 70% of buyers make repeat purchases, which highlights the long-term value of retaining players. With 3.32 billion active video game ...

In our tests, however, we found that the platform falls short of some of its loftier marketing promises ... Manus released an iOS app and upgraded the AI model powering its back end to Anthropic ...

The latest cycle of iPhone software, iOS 18, is compatible with all iPhones ... In the iPhone Settings app, click on General, then choose Software Update. Next, you want Download and Install ...

There are several big Siri updates coming, including personal context, app intents, and screen reading, but they’re missing from iOS 18.4, and Apple is having such trouble making it work well ...

AppLovin Corporation (NASDAQ:APP) provides a leading marketing platform powered by AI technology. On March 28, FBN Securities initiated coverage on the stock with an “Outperform” rating and ...

With over 6.9 billion smartphone users worldwide, apps are no longer just a convenience—they are the backbone of digital engagement. Businesses now rely on mobile applications to drive marketing ...

Nintendo is launching the Nintendo Today app later today It will detail the latest Nintendo news on a daily basis The app will be available on both iOS and Android devices The latest Nintendo ...

Navigation apps have become necessary for those on the move, offering precise maps and real-time traffic updates for efficient travel. These apps, powered by GPS technology, share standard ...