As TikTok attempts to pause a fast-approaching deadline that forces it to separate from its Beijing-based parent company ...

TikTok’s potential fates are complex. The Supreme Court could scrap the Protecting Americans From Foreign Adversary ...

TikTok stated in a court filing last month that if the ban moves forward, businesses and creators could lose $1.3 billion in ...

Despite some anxiety about AI, TikTok claims it can provide a “creative edge.” “Even a few years ago when we started to see ...

TikTok is highly influential and a channel that brands should be experimenting with. We look at how you can get started on ...

Cassie Taylor, TikTok's global head of creative solutions and trends, explained the key marketing trends the company is ...

BookTok, the most well-read corner of TikTok, has elevated self-published authors, creators and businesses. Here's the impact ...

After Friday’s oral arguments in the U.S. Supreme Court, the justices appeared to be signaling a TikTok ban. Leaning towards ...

Billions in advertising flows through TikTok, which could be banned in the U.S. as soon as Jan. 19. Brands and creators are ...

The platform has become a vital marketing tool for over 7 million U.S. business accounts, with 69% reporting increased sales through TikTok in the past year. Many of these businesses have built ...

TikTok's "What's Next" report reveals key trends shaping social media marketing in 2025. TikTok has published its annual ...

While they remained silent on TikTok’s future, throughout the hourlong CES presentation, company execs made their case for ...