The brand leverages Imagen 2 on Vertex AI to create personalised product imagery that improves click-through rates.

Frasers Group has opened the doors to its latest Frasers flagship as it continues to phase out its House of Fraser brand.

J.D. Martinez is a veteran of many important late-season games, but that experience doesn’t carry much weight as a slumping ...

Ye could be working on new material as he tells Digital Nas he’s going into his “art studio mode.” ...

The A$AP Rocky x PUMA Mostro 3D “Red” is set to drop on the same day as the rapper’s A$AP Rocky x PUMA Inhale OG sneakers, ...

As part of an expanded partnership with Google Cloud, sports apparel company Puma is tapping generative AI for its branding and online sales efforts.

Channel Ambrose's confidence with this professional look you can wear from day-to-night. We've handpicked key items to ...

The athleticwear company's latest use of AI allows it to use Google's Imagen tool to create photorealistic backgrounds for ...

Charlotte Hornets guard LaMelo Ball introduced his latest PUMA MB.04 shoes, and the buzz has been strong. The ad for his fourth signature sh ...

Yesterday, on the set of the upcoming Darren Aronofsky thriller Caught Stealing, the actor was spotted in the Puma Easy Rider ...

Virat Kohli's latest video drawing a Puma cat goes viral, drawing comparisons to Majnu Bhai's iconic painting, leading to a ...