Mattel's latest Hot Wheels F1 news surprised the collecting community, but people still bought everything they could right ...

Opening an RLC-exclusive Hot Wheels Master Set with 448 cars inside feels like a once-in-a-lifetime experience. Thank God we ...

Mattel and F1 are launching a collection of complexly designed model Hot Wheels with the aim to “connect fans to the true ...

And even as fewer people have children, adult toy collectors have ... But for Hot Wheels, they were up 12%. For the third ...

Hot Wheels' new partnership with F1 brings cars from eight teams in basic die-cast and premium collector forms, alongside ...

Formula 1 and leading global toy and family entertainment company, Mattel, have unveiled an exciting product range that will ...

Following the successful launch of the first limited edition Hot Wheels Formula 1® car in 2024 and the announcement of a ...

Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, a ...

Mattel is expanding its toy line into manga, with Barbie and Hot Wheels set to get Manga adaptations from Tokyopop.

This collaboration builds on Mattel’s recent publishing efforts, including the launch of its own imprint in 2024, with Simon & Schuster as its distribution partner. Hot Wheels and Barbie continue to ...

Some beloved favorite childhood toys from Mattel are getting turned into manga by one of the biggest publishers, TOKYOPOP.