Customer data startup Hightouch raises new funding at $1.2 billion valuation in round led by Sapphire Ventures
With its $80 million funding round, Hightouch becomes a startup unicorn. It uses AI to transform marketing and sales, ...
Personalization Is More Than Using A Customer’s Name
Today, the concept of personalization has blended into part of the customer experience. Using a name is barely a personalized ...
Lauren Wright: Your 2025 marketing trends playbook
Also, a trend to keep an eye on is long-form video content. Platforms like YouTube and LinkedIn are proving that audiences ...
From Authenticity To AI: What Marketing Leaders Need To Know For 2025
The marketing trends of 2025 offer immense opportunities for innovation. From embracing AI to rethinking personalization and ...