Business Wire12h
University of Phoenix College of Doctoral Studies Releases White Paper on Career Optimism and the Economic Influence of AI
University of Phoenix College of Doctoral Studies has released a new white paper, “Economic Influence of AI on Career Optimism,” by Christine Marquis, ...
Beyond Likes and Shares — How to Leverage Influencer Partnerships in the New Era of Social Media
Social media is evolving, and traditional marketing tactics are no longer enough. Learn how to leverage influencer ...
Direct Marketing News19h
Creators bridge social media and traditional TV
Creators are revolutionizing entertainment by seamlessly blending the immediacy of social media with the enduring appeal of ...
Klarna Among the Latest E-Commerce Sites Hit With Suit Over Marketing Commissions
This action was surfaced by Law.com Radar, which delivers real-time alerting on new litigation across more than 2,600 state ...
MM&M22h
Budgets 2025: Retail media and CTV will dominate adspend
The industry is poised for significant growth in 2025, fuelled by robust digital revenues and shifting consumer behaviors. Media experts weigh in.
entrackr1d
Ranveer Allahbadia’s Monk-E nears Rs 100 Cr revenue in FY24, profit jumps 59%
Monk Entertainment, co-founded by YouTuber Ranveer Allahbadia and Viraj Seth, has capitalized on this trend, generating Rs ...
voguebusiness1d
Are brand employees the new influencers?
Forget the era of hyper-polished influencers and #sponsored saturation, brands have found a new, more authentic voice: their ...
Direct Marketing News1d
This is Why Influencer Content Amplification Outperforms Traditional Advertising
Here is what I learned from Neil Patel's recent video discussing why influencer content amplification outperforms traditional advertising.
CMS Wire1d
Sprout Social Launches Rebranded Influencer Marketing Platform
Sprout Social Influencer Marketing revolutionizes how brands discover, activate and scale influencer partnerships CHICAGO, Feb. 13, 2025 (GLOBE NEWSWIRE) -- Today, Sprout Social (Nasdaq: SPT), ...
In Daytona Beach, NASCAR’s influence goes far beyond Sunday’s iconic race
Throughout Daytona Beach, signs promoting the race hang on bar windows. Placards sit on tables in hotel lobbies. Restaurants ...
Sprout Social Launches Rebranded Influencer Marketing Platform, Preparing Brands for the Next Generation of Social
Today, Sprout Social (Nasdaq: SPT), announced the launch of its rebranded influencer marketing platform, Sprout Social Influencer Marketing (formerly Tagger Media). Almost half of all consumers make ...