Audiences form preferences before they search. Learn how authority shows up across social, search, and AI-powered answers.

Many people still think that social media content or messaging has a short shelf life. For years, people believed that the ...

Meanwhile, Flux Kontext explains why these changes keep happening. Digital culture moves fast. Trends explode overnight. What's popular on social media one week is forgotten the next. Technology has ...

The recurring problems with AI Overviews stem from a design flaw in how the system works. As we reported in May 2024, Google ...

Psychologist Michele Leno, writing for Psychology Today, wrote that “fandoms exemplify the life-altering potential of shared ...

Social media audiences are more skeptical than ever, forcing marketers to rethink AI use, influencer strategy, and how ...

O n Tuesday, researchers at Stanford and Yale revealed something that AI companies would prefer to keep hidden. Four popular ...

Google's Personal Intelligence launch proves context beats computation—Gemini surged to 20% share while OpenAI declined.

Amid some scepticism, many say the machines can now achieve results beyond the capability of traditional computers ...

At the center of this shift is Google, co-founded by Sergey Brin, who began developing the company's search algorithm while ...

What does it take to detect a radio signal sent by extraterrestrial life to Earth? Two decades of work involving radio ...

Vibe coding is what happens when someone uses artificial intelligence (AI) tools like Google’s Gemini, OpenAI’s ChatGPT, or ...