Customer expectations have changed. Many brands claim to care about their customers, yet their actions often suggest ...

ANN ARBOR, Mich., Feb. 13, 2025 (GLOBE NEWSWIRE) -- iink, a leading provider of technology to streamline the property damage insurance claims ...

Brand Keys, a New York–based client loyalty and engagement consultancy, publishes the annual syndicated study, which recognized Konica Minolta for being the leader in Brand Loyalty among all ...

We explain everything you need to know to effectively complain to BT It is can be a frustrating experience to reach BT with a customer complaint, and even more taxing actually getting your ...

Prolific Italian director Ferzan Ozpetek’s female-centric ensemble drama “Diamonds” is fast becoming Italy’s first standout title of 2025. The film has scored sales in some 40 territories ...

In my columns throughout 2024, I covered a lot of ground, but one common theme emerged: We are at an inflection point for ...

Customer journey mapping Customer journey mapping can play a central part of a successful customer-centric sales strategy ... including research and development, marketing, sales, regulatory ...

The importance of good customer service can’t be overstated. Ninety-four percent of customers say that a positive experience made them more likely to purchase again, while 82 percent would recommend a ...

In 2025, AI avatars will be crucial for brand identity, particularly for CSPs, reflecting the brand’s personality, be it humorous, serious, or other qualities Acing the Science of Marketing ...

the top mobile app marketing companies to hire for your app’s promotion. The significance of such an online presence lies in the fact that both the App Store and Google Play provide only means for app ...

Retail giant Amazon, online fast-fashion retailer Shein and confectionary brand Ghirardelli Chocolate are among the 600 companies recognized for offering the best customer service in America ...

“We believe B2B storytelling should be no less exciting or human-centric than consumer campaigns — especially in a region as dynamic as the Middle East,” says Clements. He explains that Presight’s ...