In today's fast-paced digital world, small businesses must embrace digitalization to thrive. By leveraging online tools and ...

The National Retail Federation event in 2024 was all about artificial intelligence. The same can be said for NRF 2025. Click ...

State-owned Life Insurance Corporation of India (LIC) has launched its MarTech platform, marking the first significant step ...

LIC launches its marketing technology platform, a key milestone in Project DIVE, to redefine customer engagement and drive ...

Aurora Mobile Limited (NASDAQ: JG) (“Aurora Mobile” or the “Company”), a leading provider of customer engagement and marketing technology services in China, ...

Ecommerce is evolving rapidly with new technologies, changing consumer behaviors, and market shifts. Explore the top ecommerce trends for 2025 to stay ahead.

Artificial Intelligence (AI) is emerging as a game-changer, poised to revolutionize the future of Marketing Operations.

KUALA LUMPUR, Malaysia, Feb. 12, 2025 (GLOBE NEWSWIRE) -- VCI Global Limited (NASDAQ: VCIG) (“VCI Global”) is pleased to announce that it has secured a US$12 million contract through its subsidiary, ...

Here’s what we learned about customer acquisition strategies for direct mail based on this year’s survey data.

Video has historically been a passive experience -- more look-but-don’t-touch than truly engaging. As brands navigate ...

Loyalty programs that prioritize personalization, flexibility and seamless experiences are strategic tools for building ...