Good employees do build customer relationships. Because customers are the most important assets of a company, companies aim to instill the importance of customer service early in employees' careers.

Examples of relationship-driven success. Companies that embrace a relationship-centric approach show how prioritizing employee satisfaction leads to exceptional service and customer loyalty.

The customer support call is one of the most important customer and employee interactions in nearly all companies and yet it is one most often characterized by mutual distrust and dissatisfaction ...

The connection between employee experience (EX) and customer experience (CX) is well-documented, with both anecdotal evidence and statistical data supporting the correlation. Research indicates ...

There’s a powerful link between employee motivation and customer experience. Empowering your team drives better customer outcomes and business success.

Customer engagement training is as important as ethics and compliance training. Every employee plays a role in fostering relationships, safeguarding reputation and securing future opportunities.

The arrival of AI has been met with fear and optimism in equal measure, says Ron Shamah, chief executive of Rightpoint. But how can you use it, right now, to optimize customer and employee relations?

That relationship was dramatized by International Data Corp. research last year in which 85% of business leaders said employee experience and engagement translate directly to higher customer ...

Qualtrics has automated the labor-intensive, manual process of connecting organizations’ employee experience (EX) and customer experience (CX) data, making it a standard, repeatable practice.

Incorporating customer, employee, and product experience investments into your business strategy demonstrates a commitment to delivering value, building strong relationships, and driving growth.

AI is accelerating the evolution of customer relationship management (CRM), with agentic AI, a shift to targeted use cases, and workforce realignments on the horizon.