At Brookeside, we've found that 50% of customers who report strong, "Trusted Adviser" relationships are retained for at least six years. That's a pretty compelling statistic. A big mistake companies ...

To translate insights into action, brands should establish cross-functional collaboration between data analysts, marketers ...

The main aim of Schedule 1 is to convince new customers that you offer the best product in town. As you start in Hyland Point, you'll have a few methods of getting to know the locals. You can offer ...

you'll notice that close relationships with business partners look very similar to close relationships with personal partners. The fact is, they are similar—both to understand and to create. And as ...

Where are they when they make their purchase ... the foundation of a good long-term relationship with any customer.

Do annuities help financial advisors create long-lasting relationships with their clients? A recent survey has some answers.

In this environment, marketers must create transparent and compelling ... zero-party data can drive more authentic and meaningful customer relationships. Unlike third-party data, which often ...

Nowadays, customer-focused firms stand out in a very competitive market. This not only improves customer satisfaction and loyalty but also drives business growth. For instance, Khoros mentions ...