While gear is created in advance for an outcome favoring either team, only one can win. So what happens to the unsold merch? We found out.

Listen to BBC Radio 5 Live commentary and follow live text of Kansas City Chiefs v Philadelphia Eagles in Super Bowl LIX.

The Kansas City Chiefs will be playing in white at the Super Bowl against the Philadelphia Eagles, while their jerseys will ...

Super Bowl LIX is set as the Philadelphia Eagles and Kansas City Chiefs will go head-to-head for the Vince Lombardi Trophy in ...

A Philly Dicks Sporting Goods store put the Kansas City Chiefs jerseys on display as referee uniforms, leading to hilarious ...

ESPN BET Promo Code SOUTH unlocks $100 in bonus bets ahead of Super Bowl LIX between Kansas City and Philadelphia.

The Eagles are the designated home team in this one so they got first pick when it comes to their uniform choice. Just as ...

The Eagles are the designated home team for this game, which means they got first uniform pick. They’ll be wearing their ...

Padres area scout Stephen Moritz, a lifelong and die-hard Chiefs fan, is feeling cautiously optimistic about his team's ...

NEW ORLEANS – Paralysis by overanalysis is a real thing in the two-week leadup to the Super Bowl so with just over 24 hours out and all available angles exhaust ...

Andy Reid is one of the greatest coaches in NFL history, but his football career started when he was much younger and ...

The Big Game is big business, especially for sports memorabilia dealers, and die-hard fans are always hunting for that ...