The company, which attributes less than a quarter of its revenue to direct to consumers, hopes AI will help it build better, ...

Fall is here, which means summer sales are drawing to a close. Fortunately, Puma has plenty of athletic apparel and running ...

In addition to the previous colorway reported, the A$AP Rocky x Puma Inhale sneaker has just been confirmed with two more ...

In the last few months, I've taken my white sneakers to England, Scotland, San Francisco and beyond, and while my shoes got ...

Can we all agree that PUMA has been on fire this year? With a flurry of exciting collaborations and fresh releases, like the ...

During Game 2 of the WNBA Playoffs, the New York Liberty soared to a win against the Atlanta Dream while Breanna Stewart debuted an all-new PUMA Hoops PE of her popular Stewie 3 signature sneaker. The ...

PUMA is celebrating Ghostbusters 40th anniversary with two Suede XL colorways inspired by iconic franchise villains. The ...

Global sports brand Puma has partnered with Web3 mobile game UNKJD Soccer to bring its licensed content into the blockchain ...

Ahead of the opening of Frasers Group's largest-to-date combined Sports Direct and Frasers store in Sheffield's Meadowhall ...

Marking the 30th anniversary of Oasis' iconic album Definitely Maybe, PUMA and Manchester City have revealed the ‘Definitely ...

Puma Investments has opened a new £50 million fundraise for Puma VCT 13. Following a strong year of deployment, the VCT ...

It's time for another edition of Fashion Obsessions! Come with us as we look at new stores, fresh releases and more.