Forbes contributors publish independent expert analyses and insights. Technology journalist specializing in audio, computing and Apple Macs. Adobe Unveils New AI Models Adobe has unveiled some ...

Adobe is giving its Firefly AI app a major upgrade, turning it from a video generator into a full editing workspace. The biggest change is that Firefly now lets creators edit videos using simple text ...

Whether you’re looking to turn a favorite snapshot into a video or put your signature stamp on a social media post, Adobe Firefly’s AI video generation tool can help you animate your still image and ...

Adobe Firefly feels like the best-kept secret in software right now. Adobe is aggressively talking up the app and its capabilities at events like Adobe MAX, but even with so much limelight, it doesn’t ...

Here are the coolest developmental features that Adobe showcased at Max. Here are the coolest developmental features that Adobe showcased at Max. is a news writer focused on creative industries, ...

Adobe (NASDAQ:ADBE) on Tuesday announced a broad expansion of artificial intelligence features across its creative applications at Adobe MAX 2025, introducing new AI assistants and models aimed at ...

And unlike many AI music-makers, Adobe says its new Firefly tools are completely safe to use commercially. And unlike many AI music-makers, Adobe says its new Firefly tools are completely safe to ...

Adobe Max kicked off today with a slew of announcements — mostly in the world of AI. But the company also used its creative conference to share that Adobe Premiere's video editing tools are being ...

Adobe is expanding its suite of generative AI features across Firefly, Creative Cloud, and enterprise tools, with new updates aimed at faster workflows and integrated content creation. Adobe is ...

Adobe is doubling down on its investment in AI as the company continues to build out tools for creators. During Adobe MAX 2025 on Tuesday, the creatively focused software company announced five new ...

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Ray3, the companies hope, can become a staple to rival Google By Steven Zeitchik Senior Editor, Technology and Politics The race to bring cinematic-level video to studios and filmmakers took another ...