Advertising expenditure in India is projected to grow by 8-10% in 2025, driven primarily by digital media expansion, while TV ...

Publicis Groupe’s merger of independent media agency Atomic 212° was an extensive 12 month process, involving dozens of ...

Stacked with former execs from Ogilvy, Accenture Song, Disney Studios, and Goodby, Silverstein & Partners, The Intangibles is ...

Collective Audience, Inc. (OTC PINK:CAUD), a leading innovator of audience-based performance advertising and media for the open web, has appointed Andrew Q. Kraft to its board of directors.

Learn about the four Bucks and Montgomery county Eagles cheerleaders heading to New Orleans for Super Bowl LIX.

Former Fox Sports executive Dan Donnelly has joined audience measurement firm VideoAmp as head of sports strategy, tasked ...

One of the industry's most lauded female creative leaders, Justine Armour is to join Forsman & Bodenfors, a part of the ...

Following the successful completion of the "Agona Agapis" or "Race of Love", the Lexus Cycling Dream Team delivered a cheque ...

Building on last year’s launch, this year the Playbook takes a global approach, with content from 37 creative directors, designers and strategists based in 32 different countries.

VideoAmp, a media measurement company, has appointed Dan Donnelly as head of sports strategy to accelerate growth for its sports practice and enhance the company’s measurement efforts. Donnelly brings ...

India's ongoing debate over building its own AI foundation model is evolving, with arguments for creating culturally relevant ...