Reaching a customer segment that wouldn’t typically seek your services requires careful positioning and outreach.

Processes accelerate an organization’s time to market, allow organizations to adapt to market changes, lead to predictable ...

Deloitte Touche Tohmatsu India LLP has entered a strategic alliance with CleverTap, to help businesses transform their ...

Here are four strategies for embracing a customer-centric approach to growth in order to balance acquisition with retention.

Frontier Airlines targets disappointed Southwest customers with new promotion offering free bags, seat selection and no ...

Sachin Jha was compelled to close his Zerodha account due to a compliance issue when his wife joined a global investment bank ...

BrightView Holdings' strong backlog faces near-term growth hurdles. Read why BV stock is rated "hold" with mixed economic ...

The increasing costs and complexity of R&D in the pharmaceutical industry have necessitated the adoption of strategic ...

Successful customer acquisition can often take a lot of trial and error to master. We asked industry experts to share one ...

Wandalands Naturals has been crowned Ghana’s Most Outstanding Service in Natural Health and Healing Award at the just-ended ...

We're excited to see how this partnership will help them drive loyalty and growth, while further demonstrating our momentum in helping leading retailers transform their customer data strategies." ...