Take a trip to Long Island to indulge in Mister Softee's new products, including crepes and ice cream sandwiches. Although Mister Softee's iconic jingle and instantly recognizable truck have ...

PIX11 photojournalist Keith Lopez visited the first Mister Softee ice cream shop on Long Island in East Islip. Watch the video player for more on this story. Suggest a Correction ...

After nearly 70 years of roving around America, old-school mobile truck Mister Softee is circling in on the New York area, opening its first spot on Long Island following the 2024 debut of a ...

Ho and two friends introduced the first Mister Softee ice cream truck to Hong Kong in 1970 and the well-known vehicles have since become a beloved staple and popular tourist attraction in the city.