Brooks is a leader in developing new technologies for running shoes and apparel. Brooks has maintained the largest market ...

During Game 2 of the WNBA Playoffs, the New York Liberty soared to a win against the Atlanta Dream while Breanna Stewart debuted an all-new PUMA Hoops PE of her popular Stewie 3 signature sneaker. The ...

Berkshire Hathaway's Brooks Sports sued German shoemaker Puma in Virginia federal court on Tuesday in the latest salvo in an ...

The company, which attributes less than a quarter of its revenue to direct to consumers, hopes AI will help it build better, ...

The brand leverages Imagen 2 on Vertex AI to create personalised product imagery that improves click-through rates.

OpenSea users claim that NFTs are securities in a proposed lawsuit, and a Philippines government agency educates the ...

As part of an expanded partnership with Google Cloud, sports apparel company Puma is tapping generative AI for its branding and online sales efforts.

Ahead of the opening of Frasers Group's largest-to-date combined Sports Direct and Frasers store in Sheffield's Meadowhall ...

However, due to its small size and fiberglass body, the Interlagos delivered an exciting driving experience that was a fit ...

Sports company PUMA and Google Cloud today announced an expanded partnership that is enhancing the digital shopping experience for millions of PUMA consumers worldwide using generative AI (gen AI).

Puma and KidSuper previously partnered up earlier this year on the Sports Club soccer-influenced collection which included ...

Mumbai: South United Football Club (SUFC) partners with Sprentzo, a leading sports equipment rental platform, to open an on-site PUMA store at SUFC's Ulsoor facility. This partnership enhances the ...