The athleticwear company's latest use of AI allows it to use Google's Imagen tool to create photorealistic backgrounds for ...

The brand leverages Imagen 2 on Vertex AI to create personalised product imagery that improves click-through rates.

Charlotte Hornets star guard LaMelo Ball is an avid Fortnite player, and he was able to add his touch to the popular video game. On Wednesday, PUMA ...

Puma Investments has opened a new £50 million fundraise for Puma VCT 13. Following a strong year of deployment, the VCT ...

PUMA SEA is creating its first-ever running commercial video that shifts the spotlight from elite athletes and podium ...

The company, which attributes less than a quarter of its revenue to direct to consumers, hopes AI will help it build better, ...

The A$AP Rocky x PUMA Mostro 3D “Red” is set to drop on the same day as the rapper’s A$AP Rocky x PUMA Inhale OG sneakers, ...

Nostalgia in real life can make you feel terrible, craving to relive your memories and take you back in time. But, in the ...

As part of an expanded partnership with Google Cloud, sports apparel company Puma is tapping generative AI for its branding and online sales efforts.

Aeronautical engineering and aerospace electronics students at Singapore Polytechnic will get hands-on learning experience ...

Mike Puma, The Post's Mets beat reporter, joins New York Post Sports anchor Brandon London ahead of the Amazins' big series ...

Ahead of the opening of Frasers Group's largest-to-date combined Sports Direct and Frasers store in Sheffield's Meadowhall ...