The athleticwear company's latest use of AI allows it to use Google's Imagen tool to create photorealistic backgrounds for ...

The brand leverages Imagen 2 on Vertex AI to create personalised product imagery that improves click-through rates.

The company, which attributes less than a quarter of its revenue to direct to consumers, hopes AI will help it build better, ...

and New York City. During his tour, Ball will participate in various events and interact with fans across cities. It has been almost four years since LaMelo Ball officially signed with Puma.

Frasers Group has opened the doors to its latest Frasers flagship as it continues to phase out its House of Fraser brand.

It's time for another edition of Fashion Obsessions! Come with us as we look at new stores, fresh releases and more.

The event, which launched RiRi's new collection with Puma, saw the two singers posing together for photos. Ayra Starr had previously mentioned that the Barbadian singer was her "greatest inspiration", ...

The Ford Puma compact crossover is the cheapest in the automaker's lineup. The model will have a new modification with a ...

The Emmys are quickly approaching so FN is looking back at the award show’s best shoe moments. From Jenna Ortega to Sarah ...

Swindon Town have shown fans what the new club shop is going to look like after announcing it will be ready in two weeks ...

Manuel Akanji models the new Man City fourth kit The ... For their recreated version, City have included images of City legends Colin Bell and Sergio Aguero. Puma said the 'Definitely City ...