The key benefit of Radford’s four-day course is that by day two, most of the seat time is spent in extended lapping sessions.

Google is testing the ability for advertisers to split-test shopping ads, specifically for creative assets in Performance Max ...

Google’s new Beta lets Performance Max advertisers A/B test asset sets, expanding last year’s retail experiment to all campaigns.

The ability to move with speed, precision and power is important for longevity. Here’s how to gauge it and how to improve.