Trying to understand how a map relates to what’s on the ground can be tricky. It requires the brain to do a lot of stuff that it doesn’t customarily do daily. This is one of the reasons that ...

Ben Khalesi writes about where artificial intelligence, consumer tech, and everyday technology intersect for Android Police. With a background in AI and Data Science, he’s great at turning geek speak ...

Perceptual maps are the only way to understand what your position is in the market and how the market views you vs. your competitors. In fact, if you don't have a perceptual map, in essence you're ...

Counties are colored red or blue when the % expected vote reporting reaches a set threshold. This threshold varies by state and is based on patterns of past vote reporting and expectations about how ...