In an Instagram post on March 4, 2025, Shark Tank investor Lori Greiner warned that marketing myopia can lead to business failure by focusing too much on products over customer needs. She stated ...

Philips's experience provides a valuable lesson in how to avoid the common pitfall of "green marketing myopia." While noble, the environmental positioning of the original EarthLight product appealed ...

Shark Tank investor Lori Greiner, in a recent post on her social media, spoke about the perils of 'marketing myopia.' She tries to make businesses aware of the importance of prioritizing the customer ...

If DuPont had merely found more uses for its flagship invention, nylon, it might not be around today. ("Marketing Myopia," July-August 2004, Harvard Business Review) ...

Japanese ophthalmology company Santen Pharmaceutical (TYO: 4536) announced that it will launch Ryjusea Mini solution 0.025% ...

A former Navy optometrist is expanding Feeser Eyecare, an innovative vision practice based in Odessa, to the Pflugerville ...

Thryv® , provider of the leading small business marketing and sales software platform, today announced registration is open for Partnerkon 2025, Thryv's first conference for participants in its ...

Q1 2025 Earnings Call Transcript March 6, 2025 The Cooper Companies, Inc. beats earnings expectations. Reported EPS is $0.92, expectations were $0.914. Operator: Ladies and gentlemen, thank you for ...

For further context, presbyopia impacts more than the combined population in the U.S., suffering from dry eye Demodex Blepharitis, childhood myopia ... our marketing team launched the ...

Our myopia management portfolio grew 20% with ... additional sales resources in key European markets, expanded digital marketing and CRM programs and increasing activity around key account private ...