Leading UAE companies are investing in AI-powered loyalty programmes, with a focus on creating seamless, high-value ...

The traditional approach to gauging loyalty often relies on RFV—recency, frequency, and lifetime value. While these metrics ...

Online travel agency Webjet has mapped out plans for a loyalty program to grow bookings across its platform, particularly in ...

Partner Content - Retailers in Australia, New Zealand, and the wider Asia-Pacific region are at a pivotal moment in how they ...

"Partnering with Amperity represents a foundational investment in Fleet Farm's future," said Jessica Gillett, senior director of marketing & ecommerce at Fleet Farm. "By establishing a clean, unified ...

Porter Airlines is strengthening strategic relationships with Alaska Airlines and Air Transat by now offering loyalty ...

Accor's ALL loyalty program surpassed 100 million members, marking significant growth since its 2019 launch. ALL ...

Meal planning is one of the most effective strategies for reducing food waste and controlling grocery costs. Plan meals ...

We were really intentional in curating a line of limited-edition merchandise,” said Cara Tragseiler, senior brand director ...

Accor announces that its loyalty program, ALL, has welcomed its 100 millionth member, demonstrating its attractiveness and ...

Marketing experts opine shoppable ads might make impulse buying easier but they don’t necessarily cultivate long-term brand ...