As I detailed yesterday, the Smart Play system contains three elements. The Smart Brick is packed with technology like ...

The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds ...

Lego is aiming to add a new dimension of fun with its interactive Smart Play system.

The Smart Brick has a 4.1mm ASIC chip inside of it that Lego says is smaller than a standard Lego stud. It runs something ...

A day on from the official reveal of LEGO Smart Brick, the company has responded to concerns that its big announcement poses ...

Now, Lego is bringing the culmination of this technology and play features to a galaxy far, far away with its new Smart Play system. With its unveiling at CES 2026, I had a chance to see exactly how ...

These “Smart Bricks” and “Smart Play” initiatives, just announced at CES 2026, aren’t like the huge Lego Mario toys that ...

The iconic "Polar Express," train was inspired by the 1941 Pere Marquette 1225 steam locomotive. Now, fans hope to make the ...

The Smart Brick looks very similar to a normal 2x4 Lego brick, but it contains a custom Application Specific Integrated ...

Lego is using the galaxy far, far away to launch one of its biggest innovations in years... and it's already raising eyebrows ...

The LEGO Group has introduced LEGO SMART Play, a revolutionary platform that brings LEGO creations to life with responsive ...

LEGO has revealed the next level of bricks as they debut their new SmartBrick sets, which all bring life to your sets ...