One of the biggest criticisms leveled at Jaguar when the campaign kicked off was that they risked alienating the traditional, stiff-upper-lip customer base. While it was predictable that a number of ...
For the past few months there has been much wailing and gnashing of teeth over the revamping of Jaguar’s brand, with a new ...
The European Union Commission has reportedly opened a preliminary probe investigating whether China provided unfair subsidies to support Chinese EV automaker BYD in establishing a new production ...
Marvel Comics has shared a first look at June's Godzilla vs. Avengers #1, a comic that will pit Earth's Mightiest Heroes ...
Dive into Marvel's cosmic events and Doctor Aphra's new Star Wars series.
The conference is a prime opportunity to build cross-industry relationships and guide new ways of thinking. Why is the ...
I’ve been in and around the auto industry since the ’90s, and have written for a number of well-known outlets like CleanTechnica, the Truth About Cars, Popular Mechanics, and more. You can ...
The Pop-Tarts Bowl proves that a brand’s bowl sponsorship can be far more than just slapping logos on a field. Consumers are ...