When properly utilized, a CRM tool allows sales teams to interact with and convert prospective leads into paying customers while maintaining strong relationships with existing clientele.

Effective customer relationship management (CRM) is essential in today's competitive business landscape. Two of the leading platforms in this area are HubSpot and Salesforce. Both offer comprehensive ...

Learn more about our editorial process. When evaluating the best CRM software, we looked closely at each system’s features, such as lead generation tools, marketing capabilities and analytics. We ...

In 2025, business growth seeks ways to develop its customer relationship management and the processes involved in it.

I had the chance to talk to Dan Roche, CMO at Workbooks, about how AI is currently being applied to CRM and which business challenges it may help solve in the future.

Overlapping and legacy customer management systems lead to time-sucking busywork that could be better spent closing deals ...

Businesses that need a comprehensive CRM in an all-in-one tool will appreciate Salesforce. As your company grows, you can add additional products to support that growth. Agile CRM automates ...

Sales teams are always looking for ways to improve efficiency, close deals faster, and keep leads engaged. A Sales CRM system plays a vital role in managing customer interactions, tracking leads, and ...

CRM tools are becoming more important to the daily work of real estate agents and the success of their brokerages every year. The best real estate CRM will be specific to the industry with ...

and reliable CRM tools and resources. Cloud-based CRM tools are available to staff in the office and out in the field. Explore the latest news, analysis, and advice related to cloud-based CRM here.