Behavior change marketing goes beyond traditional advertising to influence attitudes and drive meaningful action.
There’s been a lot of hype about the potential of influencer marketing in B2B, not least from LinkedIn, Ogilvy and others.
TALA, founded by Grace Beverley, fills the gap for sustainable athleisure that performs and doesn’t cost the earth. The brand’s affiliate strategy pairs it with creators who share its values, building ...
Study Finds on MSN3d
6 Ways Influencer Posts Affect What You Think, Feel, and BuyExplore the darker side of influencer marketing and its impact on consumer well-being and mental health in today's digital ...
Outdated YouTube strategies won’t cut it. Check out these updated expert tips for keeping your video content fresh and effective this year.
Farlow operates as a cultural architect who recognizes that contemporary consumers want authentic relationships.
Introduction: The Psychology Behind Consumer Behavior Every day, we make countless decisions—what to eat, what to buy, and ...
The Standard on MSN7d
Digital marketing and entrepreneurshipDigital marketing, often known as online marketing, is a kind of marketing that employs a variety of digital platforms and ...
It is estimated Dwayne "The Rock" Johnson is paid around $1.7 million whenever he makes a sponsored Instagram post for a ...
At e4m Pitch CMO Summit Mumbai 2025, panellists discussed how brands are strategically leveraging different types of ...
Stunts like killing off its beloved mascot Duo have helped the company grow into a massive internet success story.
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