If you’re still thinking influencer marketing is only for big-budget brands, I encourage you to read this. The power of micro-influencer automation for ...

Entertainers can't be tariffed — at least not yet — but content creators, especially those who double as small business ...

While 98% of marketers feel that influencer marketing is effective, less than one percernt of agencies are spending a ...

The convergence of tech innovation, sustainability mandates, and evolving consumer preferences will cement drylab printing as a cornerstone of the visual economy.Chicago, April 15, 2025 (GLOBE ...

With so many agencies promising results, it can be challenging to identify which ones truly understand your industry, target ...

The evolving nature of influence in today's content-saturated environment was discussed by a panel of marketing leaders at the e4m Pitch CMO Summit Mumbai 2025. The discussion centred on how ...

Australia is the first market to get the product after initially launching in America two years ago. Local OMG agencies have for the last six months tested the influencer marketing product with ...

Social media marketing has transformed the way businesses can influence consumer behavior—from promoting content that drives engagement to extracting personal data that makes messaging resonate ...

The use of artificial intelligence and machine learning continues to transform marketing operations, now powering 17.2% of all efforts — a 100% increase since 2022. Marketing leaders projected a 157% ...

Industry experts project businesses will spend approximately $480 billion globally on influencer marketing by the year 2027. But with that rapid growth comes a warning: researchers say it may be time ...