The International Hot Rod Association is reviving its legacy by reintroducing classic logos and trophies to reconnect with ...

For anyone who has established a meaningful professional identity over a decades-long career, retirement represents a ...

Advertising doesn’t just inform; it subtly molds our choices. In the competitive fast-food sector, standing out through ...

Building a brand identity involves creating a story that resonates deeply with your audience — and with these key steps, ...

CIMM and OpenAP study provides a detailed analysis of the IDR landscape and provides recommendations for improvement ...

Consider the household brand Tupperware, which recently filed for bankruptcy protection, among other legacy brands. Similarly ...

For companies like Tesla and Lamborghini, embracing crypto may open new opportunities and even stabilize stock performance by ...

As one would expect for a gracefully aging institution, the aesthetic of Willamette Week has evolved over the ...

For some time Netflix has been losing subscribers and falling out of favour thanks to competitors like Disney+ and Prime ...

Our identity may seem static. However, you can modify your identity to one that is more fulfilling. This is not an easy task.

That choice cost me more than I could have imagined. Soon after my first adult film, my mainstream agent stopped representing ...

Jaguar managing director Rawdon Glover has revealed taking new cars off sale for more than a year was a ‘strategic decision, ...