Mattel (NASDAQ:MAT) announced a new partnership with Ferrari (NYSE:RACE) at the Nuremberg International Toy Fair on Monday. The partnership is aimed at developing a comprehensive range of Hot Wheels ...
Following a limited-edition F1 model released last year, Hot Wheels has a new range of toy racing cars coming soon.
Due to an exclusive licensing deal, Hot Wheels hasn't sold a Ferrari die-cast since 2014. That's finally changing.
Since Hot Wheels was founded in 1968, the two iconic brands have collaborated many times with 26 previous models. Several of these Ferrari castings have become highly sought after by collectors. The ...
F1 has unveiled a collection of Hot Wheels models, in association with Mattel, with eight of the 10 teams being immortalised ...