"Hot Wheels and Barbie have long been symbols of storytelling, creativity and inspiration, engaging audiences across ...

Hot Wheels is celebrating the 10th anniversary of the Premium Car Culture series in 2025, and it's bound to be amazing. But ...

Mattel teams up with TOKYOPOP to bring manga-style graphic novels featuring Hot Wheels and Barbie to children aged 8-12, set ...

Tokyopop and Mattel partner to release Barbie and Hot Wheels manga-style graphic novels by 2026. New stories and artwork will ...

Mattel Inc. (MAT) and the manga and anime media brand TOKYOPOP have partnered to create original manga-style graphic novels for ...

A long line of new Hot Wheels cars is coming up in 2025. Red Editions, ZAMAC, Super Treasure Hunt, and 5-Packs—I hope you're financially ready!

How the team at Mattel continues to drive creative thinking for this iconic brand ...

Hot Wheels are certainly nostalgic, but if you have the right cars in your collection they may also be worth quite a bit of ...

There’s an unusual auction currently live on Bring a Trailer that gives new meaning to the site’s name. Forty-five hundred ...

Kids are still playing with Hot Wheels, those gleaming toy Camaros, Cougars and Corvettes you got for Christmas or your birthday, years and years ago. But those kids, who are sending new and even ...

As a boy, Bruce Pascal reveled in testing the limits of his Hot Wheels. He might squeeze a firecracker into one of the miniature metal cars and set it off, or flatten one with a hammer to see ...

This collaboration builds on Mattel’s recent publishing efforts, including the launch of its own imprint in 2024, with Simon ...