Hot Wheels are hot because “they’ve been able to keep their price point so close to $1,” Zahn says. Though no official price records exist, "consensus in the collector community says they ...

Though purchases are still primarily made for children, adults are buying them at a faster clip, said Roberto Stanichi, who oversees Hot Wheels at Mattel. He estimates that adult collectors drive ...

It's as if the Hot Wheels Pop Culture series flew under the radar in 2024, but that doesn't mean it didn't feature some ...