Good Good Golf, the groundbreaking YouTube golf channel and apparel brand, announced partnerships with multiple PGA Tour ...

Cobra Puma Golf announced Tuesday that Rickie Fowler has agreed to a long-term extension of his endorsement deal with the ...

Lydia Ko recently announced her new sponsorship deal with Boss Golf, a high profile name in the world of fashion.

Stearns will oversee the Company’s financial strategy, operational reporting, and technology integration to support the brand’s continued growth and global expansion. His extensive experience in ...

The 2025 golf season has officially kicked off and apparel brands are lining up to sign athletes to their rosters. This week, ...

Cobra Puma Golf continues to make headlines on the equipment signing front. Two weeks after Max Homa was introduced as the ...

Grant Horvat now owns part of Finnish golf equipment brand Takomo and will play the company's irons, wedges, and putters.

Puma is pursuing legal action over Tiger Woods' Sun Day Red brand logo. Golf Digest reported that the German company filed a ...

Rickie Fowler isn't changing sponsors any time soon. The popular PGA Tour professional officially extended his deal with Cobra Puma, so he will continue to use their equipment and apparel, both of ...

Michael Kim, who played in 30 PGA Tour events in 2024, took to X to explain the basics about golf equipment deals.

Professional athletes make millions on the field and off of it from lucrative endorsements, brand partnerships, and ...