On March 10, 2025, the Belgian Data Protection Authority (BDPA) updated its 2020 guidance on the processing of personal data for direct ...

This siloed approach to marketing measurement isn’t just outdated—it’s actively costing brands money. As privacy changes ...

Factorial, the Barcelona-based “unicorn” startup that provides an all-in-one HR platform in the cloud for small and medium ...

Let’s focus on the stuff that shows how marketing moves the needle on sales and customer loyalty. Measuring engagement and conversion rates for activities like email campaigns, social media ...

There are the direct costs of your marketing team and the money you ... market access and other teams to develop programmes that complement marketing team activities. By contrast, strong marketing ...

Dowling outlined three strategic growth areas: product innovation, cost-efficiency improvements, and M&A activities. He highlighted the launch of the Plus Health product line, which includes ...

In August 2024, shortly after Zegler's electrifying reveal of the ‘Snow White’ trailer which racked up an impressive 120 million views on social media, her offhand political remark drew unforeseen ...

Q4 2024 Earnings Call Transcript March 28, 2025 Katapult Holdings, Inc. misses on earnings expectations. Reported EPS is ...