The clothing retailer said the models would retain rights over the digital replicas and their use by the company.

Digital marketing is important for small businesses that want to reach more people and make more money. But a lot of small ...

In today’s fast-paced digital landscape, businesses face immense pressure to stay ahead of the competition while juggling ...

IIDE’s Digital Marketing Academic Challenge (DMAC) has evolved into a launchpad for the next generation of marketing leaders.

In today’s highly competitive digital space, Malaysian businesses are realising that piecemeal marketing just doesn’t cut it ...

The young, social media-first generation has made Hindustan Unilever draft in creators to promote its Indulekha hair oil and ...

In today’s world, everyone has access to the internet through their mobile phones and laptops (or other electronic devices). It is necessary for individuals interested in pursuing a career in digital ...

As for advice, one of the most important lessons I’ve learnt is the power of adaptability and composure. No matter how much ...

How a company allocates its media dollars between traditional and digital channels has a lot to do with the size of its media budget.

Shashwat Agrawal is an accomplished supply chain practitioner with a concentration on planning, analytics, and digital ...

Sri Lanka’s tourism industry contributes 12% to the GDP currently. All the Southeast Asian markets are doing better than Sri ...

More than half of UK car buyers say they would spend more time researching an electric vehicle (EV) compared to a petrol or ...