These open-source MMM tools solve different measurement problems, from budget optimization to forecasting and preprocessing.

Under the mentorship of Ph.D. student Venkatesh Sivaraman, Ziyong Ma spent the summer developing a tool designed to help clinicians query medical databases without needing programming expertise.

SMBs was just beginning. As a pioneer in the SaaS industry, Salesforce provided businesses with a platform that constantly monitored and recorded employee actions and tracked KPIs. The vast amount of ...

An inherent principle of publication is that others should be able to replicate and build upon the authors' published claims. A condition of publication in a Nature Portfolio journal is that authors ...

Doug Wintemute is a staff writer for Forbes Advisor. After completing his master’s in English at York University, he began his writing career in the higher education space. Over the past decade, Doug ...

The field of data analytics is developing rapidly. With the rise of ever larger and more specialised datasets, it’s essential to understand how to collect, handle, evaluate and interpret data to ...

Data mining is the process of extracting potentially useful information from data sets. It uses a suite of methods to organise, examine and combine large data sets, including machine learning, ...

Britain's media regulator launched an investigation into Elon Musk's X on Monday over concerns its Grok AI chatbot was creating sexually intimate deepfake images in violation of its duty to protect ...

Brooks and Atkins Stohr on Trump's return and its impact on the country New York Times columnist David Brooks and Kimberly Atkins Stohr of the Boston Globe join William Brangham to discuss the year in ...