ET BrandEquity22h
Decoding the MarTech conundrum: Why CMOs must balance automation with human-centric strategies
Martech: AI and automation are revolutionizing marketing, projected to reach $107.5 billion by 2028. While enhancing ...
exchange4media3d
Marketing automation reshaping customer engagement, with Acko leading the way
The company was recently honored with the ‘Best Use of Marketing Automation’ award at the E4M MarTech Awards 2024, ...
StructuredWeb Appoints Customer Experience Veteran Julian Ward as Chief Customer Officer
StructuredWeb, the leading AI-powered enterprise channel marketing automation and communications platform, today announced the appointment of Julian Ward as Chief Customer Officer (CCO). In this role, ...
Appcues Announces Ryan Barry as CEO to Lead the Future of Customer-Centric Growth
BOSTON, MASSACHUSETTS / ACCESS Newswire / March 25, 2025 /Appcues, the leading platform for product adoption and user engagement, today announced the appointment of Ryan Barry as the company's new ...
Your Marketing Isn’t Broken; Your Lead Generation Strategy Is
Automation has transformed the way we approach lead generation, allowing us to work smarter, not harder. With the global ...
Introhive Appoints Joanna Trimble as Chief Revenue Officer to Drive Customer-Centric Growth and Market Expansion
Introhive, the leading Relationship Intelligence platform is pleased to announce the appointment of Joanna Trimble to the ...
CMOs To Watch, Presented By Zenith: ING’s Danielle Hamilton’s Lion-Hearted Marketing Approach
Danielle Hamilton is not your average CMO. With a career that spans globally across financial services, FMCG, retail, ...
The Best Marketing and Customer Service Platforms for Growing Businesses
Founded in 1999, Salesforce remains one of the world's most popular and trusted software companies. At its core, Salesforce ...
MarylandReporter.com5d
Redefining Digital Narratives by Aligning Thoughtful SEO Practices With Creative Human-Centric Marketing Strategies
The digital sphere is in constant flux, demanding a reassessment of marketing strategies. Businesses today must move beyond ...
The Daily Star3d
E-commerce marketing 101: Turning browsers into buyers
In today's digital age, simply having an online store isn't enough. Understanding how to market products effectively is the ...
Judge of the Day: Paul Alexander, marketing director, Barclays
Meet the judges of The Drum Awards. We celebrate the best in brand-building and creative strategy, and our Judge of the Day series gives you a closer look at the experts behind our prestigious panels.