Too many organizations treat CX as a function, not a culture, leaving growth, loyalty and employee alignment on the table.

The value equation is a binary one. Your customers are either getting value, or they’re not.

Channel player picks up consultancy specialising in artificial intelligence to add more depth to its ability to support customers looking to adopt the technology.

The competitiveness of the business ecosystem is exponentially increasing nowadays. Cutthroat competition is being observed by the business leaders to retain the customers and to optimize the customer ...

Customer loyalty evolution experienced cognitive-affective-conative-action sequence. During the process of cognitive loyalty forming, utilitarian value is the primary factor of customer value, which ...

Make smarter martech choices with a four-point framework that connects marketing needs to business outcomes and technical ...

Publishers and other providers of creative content now have the option to block AI crawlers from accessing and scraping their ...

Procurement Hub, part of Places for People (PfP), is delighted to announce a two-year extension of its Major Projects ...

Walmart VP Desirée Gosby reveals how the retailer scales AI across 255M customers. Enterprise blueprint from Transform 2025 on trust-first deployment.

In launching a new approach to impact reporting, Elanco reaffirms its dedication to delivering lasting positive change. The ...

A successful GenAI launch requires diligent planning, robust governance and adaptation. It’s about thoughtfully integrating ...

Dr Steven Pearson has convened a US policy workgroup of payers, drug and device manufacturers, patients’ groups, and clinician specialty societies to help develop a “value framework”. Payers in the US ...