Yet few companies have come to terms with the implications of that idea for their marketing management. Oldsmobile, for example, enjoyed outstanding brand equity with many customers through the 1980s.

Home Celebrity News Leslie Bibb reveals reason she will 'not' marry Sam Rockwell in insight into 18-year relationship The White Lotus actress and the Jojo Rabbit actor have been together since 2007 ...

0 By Allen OLAYIWOLA After understanding the benefits of outsourcing your IT management, the next step is finding the right partner and ensuring a productive, long-term relationship. In Ghana’s ...

Every time a customer interacts with your IVR, it’s an opportunity to reinforce your brand’s values. Gone are the days of just trying to get customers off the phone as quickly as possible.

Automattic, which owns and operates WordPress, has acquired relationship management startup Clay for an undisclosed amount, the companies announced on Thursday. Clay has raised a total of $8 million ...

The recent feud between the world’s most powerful leader and its wealthiest businessman isn’t their first dispute, but it’s by far the highest-profile.