It’s essential for a business to keep a close eye on changing technologies and user expectations so that its “digital front ...

They prioritise customer-centricity over convenience, localise marketing, and focus on long-term stickiness over short-term gains. There are many reasons why a copy-and-paste strategy simply won’t cut ...

Transforming Sales Through the Power of Perspective In the competitive world of sales, success often hinges on one’s ability ...

It’s clear why. The customer centricity which so many brands claim to prioritise – and which offers a clear route to competitive advantage commercially – relies on an understanding of a more diverse ...

Former EverService executive joins CTM to oversee product development and CX initiatives MILLERSVILLE, Md., Feb. 6, 2025 /PRNewswire/ -- CallTrackingMetrics, a global conversation analytics company, ...

Modernizing Platforms and Enhancing Customer Experiences With the foundational infrastructure in place, Schramm shifted his focus to modernizing platforms and improving customer experiences.

This gap underscores the importance of using modern, customer-centric tools to bridge the divide and deliver the experiences customers expect. As a marketing leader, I’m hyper-aware of the importance ...

Retail giant Amazon, online fast-fashion retailer Shein and confectionary brand Ghirardelli Chocolate are among the 600 companies recognized for offering the best customer service in America ...

On Jan 16, Bitcoin (BTC), the largest cryptocurrency globally, closed at $101,435.85. Bitcoin recorded its all-time high of $108,268.45 on Dec 17. Bitcoin’s north-bound journey will continue in ...