Owain is the CRM Editor at TechRadar. He spends his time getting hands on with CRM platforms, interviewing key players from across the industry, researching the CRM market, and attending industry ...

ERP vendors often start off as cross-industry application providers but, in time, they will become interested in developing industry-specific vertical applications. Zoho recently discussed their goals ...

Automation is redefining lead generation. The shift from manual to intelligent, data-driven systems provides a pathway to ...

The new integration seamlessly connects a business’s existing financial systems with a wide range of applications, including ...

SAP made one of the most heavily promoted news announcements in recent history. But why SAP Business Data Cloud, and why now?

Among all potential avenues of digital marketing, nothing comes close to the power of email marketing to generate leads, reach people, and guarantee conversion. However, to execute, customize, and str ...

Through my work with large-scale sales organizations, I've identified several critical shifts that characterize the most successful modern customer engagement strategies. And, more importantly, I've ...

No-code platforms can offer the ability to surface business insights, but their true value lies in enabling action.

The National Retail Federation event in 2024 was all about artificial intelligence. The same can be said for NRF 2025. Click ...

It’s quite possible business applications may begin to collapse in the agentic AI era. If you consider the core foundation of ...

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