Pegasystems Inc. (NASDAQ: PEGA), The Enterprise Transformation Company TM, today announced Forrester Research has named Pega a Leader in The Forrester Wave TM: Customer Relationship Management (CRM) ...

AI is accelerating the evolution of customer relationship management (CRM), with agentic AI, a shift to targeted use cases, and workforce realignments on the horizon. AI has the potential to ...

While finance leaders surveyed currently value customer relationship management tools most, they expect buzzy GenAI to enjoy the highest future investment levels.

CRM Buyer spoke with QueryPal CEO Dev Nag about how AI-driven CRM tools cut costs, improve support efficiency, and elevate ...

During the Tuesday, March 25 episode of 'Call Her Daddy,' the pop star confirmed that she is in a "serious" relationship Ilana Kaplan is a Staff Editor at PEOPLE. She has been working at PEOPLE ...

We recently published a list of Top 10 Stocks to Buy According to Balyasny Asset Management. In this article, we are going to take a look at where Salesforce, Inc. (NYSE:CRM) stands against other ...

My wife and I have a wonderful relationship. We’re both very happy. Recently, however, I’ve been picturing her past and thinking about it. We met when we were young, but we both dated other ...

For retailers looking to boost customer engagement and foster long-term loyalty, managing the Rule of 7 with positionless marketing helps brands execute this strategy efficiently.

ERM vs. CRM Customer relationship management (CRM) systems are centered around managing interactions with customers and prospects. It leverages technology and processes to organize, automate ...

To help organizations accomplish these goals and deliver better business outcomes, Microsoft Dynamics 365 brings together a complete customer relationship management (CRM) platform driven by our ...