Professional bull riding is bucking into town as the PBR Unleash The Beast series kicks off its first event of the season ...

Just 13 weeks into PBR ‘s ( Professional Bull Riders) TV deal with Dr. Phil McGraw’s Merit Street Media, the league has ...

PBR returns to the Tucson Arena starting Friday. This year's event features Arizona native JaCauy Hale from Ganado, a chapter of the Navajo Nation.

Merit Street Media was slated to carry 300 hours a year of PBR programming annually after the two entered into a partnership ...

FORT ST. JOHN, B.C. — The Professional Bull Riders (PBR) Canada Pro circuit will return to Dawson Creek next month. According to a Facebook post, Ovintiv Events Centre will showcase the top ...

Recession-era taxpayer funded program to draw tourists gave this southern Colorado city tens of millions of dollars for a ...

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Fort Worth-based Merit Street Media allegedly failed to pay rights fees owed to the Professional Bull Riders organization, according to CEO Sean Gleason. Now nearly six months later, PBR has ...

Last May, in unveiling a major partnership with PBR Dr. Phil McGraw did everything to ingratiate himself to PBR fans but ride a bull. In his familiar Texas twang, he said the gritty, humble ...

"When you got a packed house, a sold-out house like this it's a great feeling," said Robert Sauber, president and founder of ...

PBR took a chance on a startup network and delivered big time. From the Merit Street partnership’s inception until its termination, all PBR programming reached 2.4 million total unique viewers ...