Shopify reports on effective customer acquisition strategies, including pre-launch demand, in-person connections, and ...

The principles that guide your personal decisions should extend to how you prioritize customer needs. I’ve found that ...

It often comes down to how they show up in the moment. The most effective techs aren’t just diagnosing, they’re having real conversations. When there’s no pressure to sell, they can focus on sincerely ...

In this week’s episode, Russ Horrocks unpacks how to move beyond scripts and communicate to build trust. It’s about listening with purpose, showing up with intention, and allowing your technicians to ...